MR. SHO' ME AUTO SPA

WHO THEY ARE

Mr. Sho' Me Auto Spa is a Black-Owned mobile car detailing business located in the Dallas-Forth Worth, Texas area. The owner is a transplant from Kansas City, MO. He understands that maintaining a clean car is a task. He is diligent in providing an optimal spa treatment for your car while you are busy at work or relaxing.

BRANDING AND LOGO DESIGN

This business owner needed a logo for his upcoming business launch. Since the business owner is a Kansas City, MO native, and an avid sports fan, he wanted to pay tribute to his birthplace's sports teams in the design of his business' logo.

COLOR PALETTE

TYPOGRAPHY

LOGO MOCKUPS

I created mockup designs that replicated the Kansas City Royals Stadium sign but with the Kansas City Chiefs colorway. Additionally, I used the color palette for the Kansas City Royals for the second logo mockup. At this point, the business owner had not decided on a name for his business.

These designs were created in Adobe Illustrator and Photoshop. 

FINAL DESIGN

We decided to combine the styles of the two Logo mockups to create the final logo design. The color palette and car design from the DMC Detailing Spa logo mockup and the Kansas City Royals Stadium sign made the cut.